Dealer Installed Decals
Posted: Tue May 04, 2010 2:25 pm
It's been mentioned that dealers would do things to try and sell a car. I can remember that Larry Carter, who was the President of the local South Bay Roadrunners car club. Out here in southern California. Would stop in from time to time to admire an orange '69 440-6BBL hardtop automatic that R.O. Gould Chrysler-Plymouth in Long Beach got in stock. After a couple of weeks. Larry told the salesman that if the car had SIX PACK lettering on the hood like the Super Bee. He'd probably buy it. As he hated the 6BBL decal on the hood. Salesman asked him if he'd like anything else. Larry told him that he'd like the Six Pack lettering on the trunklid on the right side. Just above the indentation area. A couple days later Larry stopped by the dealership. You guessed it. The car had the Six Pack lettering on the hood, and on the trunklid. Larry bought the car that day! Dealer didn't want to get stuck with the car, as the '70s were already out.
You younger guys have to remember something. Yeah, there were 6-Pack cars & Hemi cars back then. But chances are. You couldn't buy them because your insurance company wouldn't insure you. Which means no bank would carry your loan. So unless you could pay cash for the car. You were out of luck. I saw a '71 Hemi Road Runner sitting on a showroom like that. Kid ordered it. Came back 3 weeks later, and said he couldn't insure it. Dealer got stuck with the car. They tried to cancel the order. But Chrysler told them that it was already in the pipeline, and they couldn't stop it. Red, black canopy top, no stripe, black bench intr, 4-spd., 15" rallyes. The salesman tried to get me to buy the car. I told him that my insurance company told me to be content with my 383 RR. As they wouldn't insure me in the Hemi. I was 23 yrs old at the time.
You younger guys have to remember something. Yeah, there were 6-Pack cars & Hemi cars back then. But chances are. You couldn't buy them because your insurance company wouldn't insure you. Which means no bank would carry your loan. So unless you could pay cash for the car. You were out of luck. I saw a '71 Hemi Road Runner sitting on a showroom like that. Kid ordered it. Came back 3 weeks later, and said he couldn't insure it. Dealer got stuck with the car. They tried to cancel the order. But Chrysler told them that it was already in the pipeline, and they couldn't stop it. Red, black canopy top, no stripe, black bench intr, 4-spd., 15" rallyes. The salesman tried to get me to buy the car. I told him that my insurance company told me to be content with my 383 RR. As they wouldn't insure me in the Hemi. I was 23 yrs old at the time.